Semester 1 – Management, Marketing & Business Foundations

The first semester builds a foundation in management, communication, economics and marketing while introducing basic computer and sales skills.

Subjects:

Principles and Practice of Management – Introduction to management concepts and practices.
Business Communication – Develop professional business communication skills.
Economics-I – Study fundamental economic concepts relevant to business.
Fundamentals of Marketing Management – Introduction to marketing principles and management.
Introduction to Computer – Develop basic computer skills for business environments.
Sales Management – Introduction to sales activities and management.

Total Credits: 20

Semester 2 – HR, Statistics, Entrepreneurship & Organization

The second semester expands into human resources, statistics, economics and organizational behaviour while adding entrepreneurship and practical computer learning.

Subjects:

Introduction to Human Resource Management – Understand basic HR functions and practices.
Basic Statistics – Learn fundamental statistical concepts for business.
Economics-II – Continue the study of economics and its business applications.
Basics of Organization Behaviour – Understand behaviour within organizations.
Entrepreneurship Development – Develop foundational entrepreneurial knowledge.
Introduction to Computer (Lab) – Gain practical computer experience.